Soft Enamel vs. Hard Enamel Pins: What’s the Difference?

Custom enamel pins are a fantastic way to showcase your brand, artwork, or personal style. But when it comes to choosing between soft enamel and hard enamel pins, many people aren’t sure which option is best for their needs.  

In this guide, we’ll break down the key differences between soft and hard enamel pins, including their appearance, durability, cost, and best use cases.  

Soft enamel pins are made by stamping a metal base and then filling the recessed areas with colored enamel. Unlike hard enamel pins, the enamel in soft enamel pins does not fill the metal lines (cloisons) completely, leaving a slightly raised texture.  

Textured surface – You can feel the raised metal lines when you touch the pin.  

Vibrant colors – The enamel sits below the metal borders, making colors pop.  

More affordable – Generally cheaper to produce than hard enamel pins.  

Faster production – Quicker turnaround time due to simpler manufacturing.  

Best for:  

- Budget-friendly projects  

- Pins with intricate designs  

- Limited-edition or promotional pins  

Hard enamel pins (also called cloisonné pins) are polished smooth, creating a flat, glossy surface. The enamel is applied in layers and then polished down to be level with the metal borders.  

Smooth, flat finish – No raised edges; the surface is even and polished.  

Durable & long-lasting – More resistant to scratches and wear over time.  

Premium look & feel – Higher-end appearance, often used for luxury branding.  

More expensive – Requires additional labor and polishing steps.  

Best for:  

- High-end merchandise  

- Corporate branding & awards  

- Pins that need extra durability  

The best type of enamel pin depends on your needs:  

- Choose soft enamel if you want a cost-effective option with vibrant colors and a textured feel.  

- Choose hard enamel if you prefer a sleek, polished look with maximum durability.  

Both styles offer great customization options, so consider your budget, design complexity, and intended use before making a decision.  

Whether you go with soft enamel or hard enamel, custom pins are a fantastic way to express creativity, promote your brand, or create memorable keepsakes. Now that you know the differences, you can pick the perfect style for your next pin project!  

Ready to design your own custom pins? Check out manufacturers who offer both soft and hard enamel options to bring your vision to life!  

Would you like recommendations on where to order custom enamel pins? Let me know on our Instagram: @ThePinnedSociety  #CustomPins #EnamelPins #MerchDesign